For Jose Ardila, it wasn't until he began working with kids on the field that his true purpose became clear. It was a calling to nurture their soccer potential, guide their development as players and individuals, and empower them through the sport he loves.

Jose's own experiences as a player, made him recognized that his true fulfillment lay not just in the business of soccer, but in the profound impact he could have on the lives of these children. This clarity became the driving force behind the creation of lovesoccer, a venture dedicated to fostering not only skilled top players, but well-rounded individuals.

lovesoccer mission is to empower the youth soccer community with accessible and easy to digest educational content. We provide tailored resources for players, coaches and parents, fostering a deeper understanding of the game and promoting positive culture on and off the field.